Hyderabad’s OG jewellers since 1905, Mangatrai wanted to refresh their brand look to better echo the zeitgeist of the times.

Inspired by the timelessness of Mangatrai’s jewellery, and the brand sentiment, we created a visual identity that, while staying true to their bijouterie’s classical design roots, was still modern in outlook. A well-balanced duality that will hold the brand steady far into the future.